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In-Store Customer
Experiences are
Vital to Stand Out
in Retail
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Experiences create memories,
build relationships,
and enhance emotional bonds.

They can fuel customer loyalty,
engagement, and brand equity
far beyond what any product
alone can achieve.

“You walk into a retail store,
and if there’s a sense of entertainment
and excitement and electricity,
you wanna be there.” - Howard Shultz

Live Events and Activations are Essential to Connect
with Customers and Are Proven to Increase:
Store Traffic
8 in 10 consumers recommend a store if the experiences felt good
Dwell Time
75% of shoppers stay longer if they benefit from a full experience
In-Store Sales
The right music is proven to energize customers and improve sales by over 9x
Inventory Turnover
Live events and activations boost the sale of old inventory by 35%
Brand Loyalty
91% of consumers have more positive feelings about a brand after an activation
Social Buzz
98% of consumers create and share digital content at live events

A LIVE DJ IS THE EASY WAY TO DELIVER MAX IMPACT

Creates a Bond with Your Customer

  • Through shared musical experiences, DJs foster stronger customer relationships
  • A DJ personalizes the shopping atmosphere, enhancing customer connection
  • DJs in retail settings are proven to transform casual shoppers into loyal customers

Instantly Energizes Your Store

  • A DJ infuses dynamic energy into your store, creating a lively shopping atmosphere
  • DJs stimulate customer engagement, sparking interest and activity
  • The presence of a DJ transforms your retail space into an exciting destination

A Dynamic, Unique Experience Fit to Your Guests

  • As tastemakers, DJs curate engaging playlists, making them invaluable in retail
  • With their wide selection, a DJ guarantees the music reflects the brand’s audience
  • A DJ ensures the songs resonate with every customer, no matter who walks in
“Music produces a kind of pleasure
which human nature cannot do without.”
CONFUCIUS

EXPERIENCES ARE THE NEW CURRENCY FOR BRANDS

Nordstrom Energizes its Floor During Peak Hours

From performances to exclusive promotions and guest appearances, Nordstrom provides an unforgettable experience that has customers coming back for more.

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“I will NEVER work with any other company when it comes to booking a DJ. Scratch is genuinely kind, gracious, respectful, and truly cares about providing the best entertainment for your special occasion.” -Andrea, Nordstrom

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BoxLunch Immerses Customers in Their Favorite Content

At BoxLunch, customers can experience the immersive world of their favorite TV shows and movies without the need for high budget, special effects or equipment.

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“Scratch Event DJs does an amazing job providing entertainment. Scheduling DJs is always an easy request and results in fast booking. DJs are always respectful, organized and professional. We would book 100x’s more!!” -Yvette, BoxLunch

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Nike Powers New Store Openings with Live Music

The inclusion of live music not only attracts a crowd, but also creates a unique, vibrant atmosphere that aligns with Nike's dynamic brand identity.

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“The DJ came to the event with state of the art speakers and setup and appropriate uniform for our Nike store opening event. Some customers stayed longer in the store just to hear what she would play next. Great tracks and great times.” -Emily, Nike

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Learn More About
How Scratch Works
Or Check Out Our Blog
For More Insights

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Powering 21 locations across the country with amazing DJs, Scratch curated the music, leading to a successful series of events with positive feedback from attendees.

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Crafting a successful experiential marketing campaign demands the right concept that not only engages but also immerses the audience in your brand's message.

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Brands need to create a bespoke music strategy to maximize impact. Music emotionally connects with shoppers creating unique experiences.

Get ready for your next event

CURATED DJs.
ANYTIME.
ANYWHERE.
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© 2025 Scratch Event DJs

315 Meserole Street, Suite B7A, Brooklyn, NY 11206